Compare Advertising Vendors: Google Publisher Tag vs Simplifi
Google Publisher Tag
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This is a technical guide from Google on implementing Publisher Tag for digital ads. It provides step-by-step instructions on how to set up and customize the ad tags for ad serving.
Simpli.fi is a programmatic advertising platform that enables marketers to target specific audiences through various channels such as display, mobile, and video using real-time bidding technology. The platform uses machine learning algorithms to optimize campaigns and provide users with performance insights.